Media intelligence matters to start-up
Increasingly, more entrepreneurs are establishing their ideas through start-ups.
Find out how media intelligence is making it possible for start-ups to identify the right target segment or opportunities.
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The effects of the COVID-19 pandemic are being felt far and wide. During these times of crises, choosing the right brand messaging and behaviour plus executing it at the right time can instil greater meaning to your brand and strengthen customer relationships.
How do you measure the effectiveness of a Public Relation (PR) campaign? In this post we explain some of the key PR metrics used by leading brands to demonstrate PR ROI.
Another year draws to a close and 2018 fast approaches, but it’s business as usual at Isentia offices across the globe. Mediaportal is now available in Korea and Taiwan, and Asia Pacific continues to be a highlight for Isentia’s Media and Intelligence business.
I’m very passionate about improving our client experiences in any way possible and take a keen interest in the development of new Isentia products and services. So naturally, I am in my happiest place when I’m able to sit down with our clients and tell them about the innovative things that we’re doing to improve their day.
Get in touch or request a demo.