Royal Commission into Aged Care Quality and Safety
Your daily briefing to keep you informed
Coverage of the Royal Commission is expected to highlight the failure of aged care institutions and leaders within the sector.
Our Briefing can be tailored to your organisation’s specifications and requirements. Manage your reputation and ensure you are aware of the media generated.
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‘It takes many good deeds to build a good reputation, and only one bad one to lose it’- Benjamin Franklin
Since its announcement in October, the media has covered – and created – a significant amount of dialogue surrounding the string of scandals set to be uncovered in the upcoming Royal Commission into Aged Care Quality and Safety.
Whether it’s the September 2018 Four Corners report nationally scrutinising the stories of those that were victim to improper aged care and health care standards, the coverage on court rulings and prosecutions against carers who have harmed the safety of patients, or the September 2017 article published by the Sydney Morning Herald comparing the reputation of aged care facilities to the human right violating character of Guantanamo Bay, the media has successfully invited fear and distrust in the quality of care aged care services provided across Australia.
Investigations for the Royal Commission are targeted at the entire aged care sector – no aged care facility or governing organisation can be certain how this will affect their reputation, staff, operations or functioning. Being prepared and informed of what media is generated is imperative to stay proactive and primed for how the business could be affected.
So how do you decide if your aged care facility needs to manage your reputation? You need to ask yourself:
Do the Royal Commission’s Terms of Reference cover aspects or issues relevant to my organisation?
• Management systems • Staffing • Organisational development • Instances of abuse, reportable assaults, neglect • Failures of care • Theft of belongings • Hygiene • Quality of food • Sanitary conditions • Restrictions on freedom and movement
Do we want to manage these topics or issues through any of the following?
Mediaportal gives you access to all relevant media data, ensuring you’re ready to deal with, and proactively plan, communications and PR activities amidst the Royal Commission inquiry. Covering all top media and relevant regional outlets, our Mediaportal platform ensures you’re informed of the media landscape before you are hit with a crisis.
Visit www.isentia.com/aged-care for more details and to register for a complimentary 5-day trial of our Aged Care Briefing.
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Blog
Trial by media – are you Royal Commission ready?
Since October, the media has covered a significant amount of dialogue surrounding the string of scandals set to be uncovered in the upcoming Royal Commission into Aged Care Quality and Safety.
The Royal Commission is well underway, and it's imperative for aged care organisations to be aware of the media generated, and how it could affect your business or communications.
Keen to stay on top of it all?
Let our team help!
We can provide you with a comprehensive view of the topics and spokespeople through delivering insights to you and your team. We can aid in decision making and help your organisation manage your reputation.
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Whitepaper
Snapshot of the aged care industry
The Royal Commission into Aged Care has commenced, and the standards within the aged care sector are now under review. Download our information sheet to gain a better understanding of the aged care sector and how our exclusive aged care media briefing service can benefit your organisation throughout the Royal Commission.
In Singapore, the rise of podcasting has shifted from entertainment and lifestyle into a new arena – public discourse and politics. As the 2025 General Election draws near, podcasters are making waves across online news and social media. To kick things off, we used Narrative AI, the first search engine for public opinion, to identify how large the global narrative on podcasts and their influence on audiences is in the last 6 months, using data from X.
We subsequently narrowed the focus of this global trend to Singapore and analysed on Pulsar TRAC more than 7k mentions across platforms like YouTube, Facebook, Reddit, TikTok, podcasts, Online News, blogs and forums to understand where the discourse is coming from, which channels are capturing the podcasters’ content and how audiences are responding to this content.
Mentions of podcasts in news and social media are growing
Social media is where the larger chunk of podcast conversation is taking place, specifically those episodes that feature a political figure, journalist or those that include healthcare-related discussions. The audiences that engage with these videos, majority being on YouTube, search for political credibility that resonates with them. Young Singaporeans watching these podcasts expect to see leaders who don’t just uphold the image of being a politician, but also someone who is grounded and trustworthy.
Youth and politicians' lives dominate podcast narratives
The audiences that consume these podcasts the most are young Singaporeans looking to participate in the conversation as much as they can. These audiences are being more proactive than ever.
With younger voters consuming media differently, these appearances are efforts by political candidates to connect with the public. Lawrence Wong, Josephine Teo, Indranee Rajah, and Desmond Tan, have used podcasts to communicate directly with the public – sidestepping traditional media filters.
Top podcasters on election-related content
When we focus on who the most mentioned podcasters around election content are, the Straits Times’ podcasts, the Daily Ketchup and Yah Lah BUT emerge on top. These podcasts have figured that the most discourse happens around content that’s either educational or controversial around elections. The public is actively responding to political content shared via podcasts, particularly those by The Straits Times and independent shows like Yah Lah BUT.
Satire and irony are key strategies to make politics palatable, especially for younger, digital-native audiences. The Daily Ketchup and Yah Lah BUT are blending serious topics like the GE2025, party agendas, healthcare, and opposition voices with humour that make them almost meme-worthy. Posts such as “PAP really said: ‘Trust me, bro’” TikTok clips show that these are genuinely made for content to go viral while retaining serious undertones too.
What’s interesting to note is that The Common Folks, with content in Malay and Indonesian, is tapping into a cross-border Southeast Asian audience and has some of the highest engagement on its content. Local slang, cultural jokes, and casual festive content like Raya greetings and songkok jokes have generated thousands of views, at times outperforming English-language political pods. This suggests a large, under-acknowledged appetite for vernacular podcast content that has a blend of humour and relatability.
Podcasts are no longer just background noise – they’re becoming one of the most relevant ways Singaporeans engage with politics. With high engagement on platforms like TikTok and YouTube, a wide spread of topics from youth issues to party politics, and growing presence in both mainstream and social media, podcasters are carving out a key role in shaping the GE 2025 conversation.
What is making podcasts stand out ahead of the Singapore GE2025?
In Singapore, the rise of podcasting has shifted from entertainment and lifestyle into a new arena – public discourse and politics. As the 2025 General Election draws near, podcasters are making waves across online news and social media. To kick things off, we used Narrative AI, the first search engine for public opinion, to identify […]
As the federal election campaign reaches its midpoint, patterns in media coverage and public attention are beginning to shift. Early social engagement was driven by cost-of-living pressures, energy policy, and political point-scoring, but has waned following the first leaders debate, despite this forum providing leaders the opportunity to set the agenda and strategies of the major parties. So how has coverage focus evolved since the first debate and are audiences still engaging with the campaign or switching off?
Social media engagement ahead of the federal election has been sharp and personal. It focused less on policy and more on identity and representation. From debates on topics such as immigration to housing stress and culture, social media has driven a values-first narrative. But while early attention was strong, both media coverage and social engagement have started to wane in the weeks since the campaign launched. The first leaders debate briefly reignited attention—trust, identity, and media—but coverage patterns suggest a shift away from daily blow-by-blow reporting towards broader social and cultural tensions.
As the federal election campaign nears its halfway mark, last week’s media highlights show a contest still struggling to cut through. Key moments included the first leader’s debate, the Treasurers Debate, the energy showdown at the National Press Club, and Senator Jacinta Price’s Perth appearance with Peter Dutton, which drew attention for its MAGA-style rhetoric. The first leaders debate was billed as a chance to reset the race—but for many viewers, it reinforced existing divides. Media attention around the debate momentarily lifted visibility for all major parties—but the spike was short-lived. The only party that has seen continued increases in social media engagement is the Liberal Party. The Liberal Party’s sustained rise in social media engagement may be linked to its digital-first strategy, including an AI-generated campaign ad spruiking a fuel excise cut and a meme-style diss track targeting Anthony Albanese—tactics designed to capture online attention and drive shareability.
The Liberals also pitched a $1200 tax cut, Labor attacked their WFH backflip, and the Greens pushed housing and tax reform. Meanwhile, Dutton warned of a Labor-Greens-Teal alliance. Coverage suggests public engagement is driven more by polarising moments and political theatre than detailed policy.
When the election campaign officially kicked off, cost-of-living pressures dominated the news agenda. Fresh off the back of the federal budget, it’s no surprise that affordable healthcare, lower gas and energy prices, and tax cuts were the key messages party leaders wanted to land with voters. But coverage quickly pivoted. In the past week, foreign diplomacy—particularly how each leader would manage Donald Trump—has surged in prominence. While Trump’s role in tariff threats has made headlines, his influence on the broader election narrative goes beyond trade. Media reporting has increasingly centred on Albanese and Dutton’s capacity to navigate a potential Trump presidency, with ideological alignment, national security, and economic fallout all in play. The first leaders’ debate was expected to refocus the campaign on domestic issues. However, it briefly touched on international concerns, with Prime Minister Anthony Albanese addressing the potential economic impact of Trump's proposed tariffs. Albanese described these tariffs as an "act of economic self-harm" that would dampen global growth, highlighting the intertwining of foreign policy with domestic economic concerns. This suggests that sustained attention is more likely when domestic issues are reframed through the lens of foreign diplomacy, and national identity.
In the social media landscape, Trump was a flashpoint in election-related conversation. His influence—real or perceived—was quickly linked to the Liberal Party, with MAGA-style rhetoric and Trumpian policy cues gaining traction online. These narratives tend to escalate on platforms where ideological alignment and cultural grievance amplify engagement. But it wasn’t all imported culture wars—the federal budget, and the Liberal Party’s fuel excise rebuttal, also drove significant social chatter. In recent weeks, comparisons between major party messaging and Trump-era policy—from international student caps and nuclear energy to debates about school curricula—have continued to dominate discussion.
The first leaders’ debate briefly touched on foreign policy, with Albanese warning Trump’s tariffs could hurt global growth, while Dutton framed it as a test of strong leadership. Domestically, Dutton’s renewed push for nuclear power reignited social media debate—drawing comparisons to Trump-era policies and fuelling discussion about Australia’s energy future. At the same time on social media, promises like HECS cuts, free TAFE, and more funding for public schools sparked genuine engagement, especially among younger voters and education workers, showing that practical, future-focused policies can still cut through. Compared to the start of the campaign, where cost-of-living dominated as a top-line concern, the conversation has expanded: audiences are now weighing both hip-pocket issues and the national values shaping Australia’s future.
While the debate itself tended to be overshadowed by frustrations about access and media control, a few political undercurrents still surfaced. Anthony Albanese drew some positive mentions, but reactions were far from policy-focused. The Liberal Party’s early claim of victory became a point of humour, with several users likening it to Trump-style misinformation tactics. Disillusionment with the major parties ran deep, with repeated calls to “break the donor-fuelled duopoly” and shift support toward independents or smaller parties. Still, these reactions seem more like a symptom of broader voter cynicism than a sign of energised political engagement, reflecting broader themes around the declining trust.
The leaders' debate didn’t reset the race—it refracted it, spotlighting how media coverage is now shaped less by policy detail and more by polarising symbols and cultural cues. As election day nears, the contest for attention is revealing just as much about media strategy and voter fatigue as it is about party platforms.
Did the leaders debate reignite voter interest or just stoke the culture wars?
As the federal election campaign reaches its midpoint, patterns in media coverage and public attention are beginning to shift. Early social engagement was driven by cost-of-living pressures, energy policy, and political point-scoring, but has waned following the first leaders debate, despite this forum providing leaders the opportunity to set the agenda and strategies of the […]
