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Whitepaper
August 12, 2020

Thai: Transformation Of The F&B Industry During COVID-19

Due to the social distancing restrictions imposed to curb the spread of COVID-19, the Food and Beverage industry has taken a serious hit. During these uncertain times, we took a look at how F&B brands are positioning and innovating their offerings to keep up with the changing times.

In this whitepaper, we explore:

  • -The struggles F&B businesses face when shifting to food delivery platforms.
  • -Netizens’ sentiment toward the F&B industry and what brands can do to adapt.
  • -How brands can establish effective outreach to customers amid the crisis?
  • -The shift in consumers’ eating habits and the emergence of new services from the industry.

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