Don’t be deceived by the tip of the iceberg
Likes, shares, comments and retweets. These social media metrics are often used by marketers to measure the performance of their campaigns or contents. However, this is just the tip of an iceberg. In this whitepaper, Isentia reveals why.
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The Your Right to Know Campaign was established in response to deteriorating media freedom. It’s prompted an unprecedented collaboration between competitors. All in an effort to call for reforms to protect public interest from Australia.
Check out how your campaigns can stand out from the crowd this year.
Black Friday, Cyber Monday, Click Frenzy and Boxing Day sales are great for consumers but how do they fare for retailers?
Reputation – a must have intangible asset for every organisation.
It’s how people feel about you. It’s the first thing an individual thinks when they hear your organisation’s name, a product or service you offer and the associated emotion that comes with it.
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