Whitepaper
November 4, 2019

MasterChef Australia: An analysis of the fans appetite for the new judges

MasterChef Australia is an international success. Fans come from far and wide including, Australia, New Zealand, Singapore and India. Originally from the UK, it’s the world’s most successful and travelled food format. The iconic cooking program rewrote the recipe for must-see reality television.

In this whitepaper we explore the sentiment around the announcement of the show’s new judges, the perception gap that’s been created and the common themes seen in the media about the reality TV show.

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