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The COVID-19 pandemic in the Philippines has not hindered Filipinos to find ways to enjoy and relax. Among those activities of leisure may include alcohol and tobacco consumption.
From marketing campaigns to online sentiments, this paper aims to provide readers with an understanding of how consumer behaviour has changed in terms of alcohol and tobacco consumption, with Isentia translating said trends into actionable insights.
Click here download the whitepaper.
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Whitepaper
The Alcohol and Tobacco Industry in the Philippines
The pandemic created a shift in lifestyle and everyday behaviour, and created new demand for essentials to surviving, especially for retail.
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Since the start of the COVID-19 pandemic, Filipinos have looked for ways to adapt to the ever-changing commerce landscape. E-commerce in the Philippines has provided a new monetary outlet to this resourceful region. Businesses big and small have searched for ways to reach out to the market, with one of the particular adjustments that companies have adopted is the use of delivery couriers.
Isentia, the leading media intelligence organisation in Asia-Pacific, provides readers with an understanding of the trending topics for the e-commerce industry. Specifically the growing courier service industry here in the Philippines and, in the end, translating said trends into actionable insights.
Download the white-paper and understand why you should pay attention to e-commerce in the Philippines.
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Whitepaper
E-commerce in the Philippines – pioneering change
Trend report: The pandemic has created new demand for the e-commerce industry in the Philippines, especially for retail. Get the full report.
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The COVID-19 pandemic required people to change their lifestyle and behaviour in everyday life. It also created a new demand for the essentials to surviving the pandemic, especially for the Filipino retail industry.
In this white-paper, we set out to provide the retail industry with an understanding of the consumers' behaviours. What and how are people talking about COVID-19 essentials on different social media platforms?
Download the whitepaper to discover the insights.
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Whitepaper
The Filipino Retail Industry Driven by New Essentials
How has the pandemic redefined what’s essential in the Phillipines? Discover the retail industry’s response to these changes.
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Both internet and telecommunications services have become primary needs for consumers in this digital era, especially in a COVID-19 - stricken Philippines. There is a growing demand for telecommunications companies to deliver continuous and reliable services to their subscribers. As a result, thousands of online feedback on the benefits and lapses among the Philippines’ Internet Service Providers’ (ISP) services have flooded online - a rich source of critical data-driven decisions for telco industry players.
In this white-paper, we set out to uncover discussions and consumer sentiments on how they experience the services provided by Philippine ISPs. We identified the good, the bad, and the newbie, that have led social conversations in the market.
Download the whitepaper and read more.
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Whitepaper
What Online Feedback is Doing for Filipino Telcos
Online feedback is your gateway to understanding consumers. Discover how telecommunications industries in the Philippines are benefitting.