Blog post
June 25, 2019

Beyond The Dashboards, Mentions, Syndication, Tweets, Radio Chatter…

What you may have missed on Mediaportal

From new data sources, customisable reports, a mobile app and a foray into AI – Isentia’s Mediaportal has had so many enhancements in 2017 alone, that it’s easy to see how things get missed.

Our constant curiosity to better understand the challenges that our clients face is something we’re very proud of. It’s the hunger to deliver solutions that make everyday tasks easier for our clients that has allowed us to deliver meaningful innovation. We know the pace and impact of media data, and beyond this, the pace at which many of our clients must run to keep up with it all.

So, in case you missed some of our new features, we’ve developed a quick overview of the things you may not know about Mediaportal and the Isentia App.

Connect with the right people and make sure your message is heard first

Our comprehensive media database and distribution service, Connect, ensures that your messages get to the right audiences. You can create your own contact list, track what happens to your media release when you send it, and measure the impact of the media coverage generated – all in the one place.

Beware of the myths

We’re more than traditional, basic media coverage. The breadth and depth of our media data is unrivaled – right across the whole media landscape. Pair that with our passion for accuracy and a team who live and breathe data, and we’ve got you covered. Whatever you need, online, print, broadcast, social – you can feel confident with us. Just check out some of the Australia & New Zealand activity here

Start your journey to success

We’re constantly working with product experts and a dedicated Client Success teams to help our clients get the job done, 24/7 and without stress. We work as an extension of our clients’ teams – particularly when an issue is breaking. Going beyond damage control, our teams know exactly what to look for and actively seek out ways to better support or help champion your efforts. Additionally, our dedicated User Experience team spend time with a mixture of clients as they go about their day – collecting the research that drives our product innovation.

Share the wins

When you’re doing good work, you need the tools to share your results and showcase the strategy behind that success. Within Mediaportal, we’ve built our most dynamic Report Builder yet to help you share those wins effectively. You can create reports that match the look and feel of your organisation, and even add in external content that doesn’t sit inside Mediaportal – all in the time that it takes to make a coffee. However, if you are too pressed for time, our Daily Briefings reports can be ready in your inbox by 6am every day.

We’re not afraid of new tech

We use machines where they work best, and human beings where they’re most effective. That’s why our IT team includes data scientists and machine learning experts who are working away on new technology that will allow our clients to work smarter, not harder. The Stories function within Mediaportal is a great example of this. Utilising artificial intelligence and machine learning, Stories sifts through the noise of your media coverage allowing you to quickly identify the most important stories, where they’re heading, and who is driving them.

You’ve got us in the palm of your hand

If you’re anything like us, your job doesn’t stop when the clock hits five o’clock. Our app optimises the Mediaportal experience for when you’re heading out the door, but need to stay in the know. Many of our current users visit the app before they’ve even turned their lights on in the morning. With the ever-present reality of busy family and work lives, the app sends you notifications on need-to-know media coverage straight to your device, wherever you are.

Tune in

We’ll be your eyes and your ears when it comes to radio and TV coverage. We’ve been delivering the best in broadcast summaries for years, with experienced subject-matter experts capturing all the data you need.

Got your passport?

Need to track social media in Shanghai, or send a media release in South Korea? If your organisation has a global footprint, Mediaportal can help you pull all of your information together from the one platform. We can track coverage, measure data and distribute media releases right across the globe. 

It’s better with a team

When your workload hits a peak, you might need a little help from your colleagues. Mediaportal is packed with tools that make it easy to collaborate with your team – you can share media items via email, or use comments to discuss specific coverage. Using the Isentia App, you can receive a notification straight to you phone when one of your team members comments on an item.

For more details on what success can look like for your team, contact us about Mediaportal so that we can help make your life a little easier.

Share

Similar articles

object(WP_Post)#8310 (24) { ["ID"]=> int(40427) ["post_author"]=> string(2) "36" ["post_date"]=> string(19) "2025-06-25 23:15:57" ["post_date_gmt"]=> string(19) "2025-06-25 23:15:57" ["post_content"]=> string(2105) "

Every stakeholder relationship is different, and managing them effectively takes more than a one-size-fits-all approach.

From campaign planning to long-term engagement, having the right tools and strategy in place can make the difference between missed connections and meaningful impact.

This guide covers:

  • Identifying and understanding your key stakeholders
  • Mapping and modelling for influence and engagement
  • Equipping your team to maintain and grow strategic relationships

Get your copy now

" ["post_title"]=> string(40) "The fundamentals of stakeholder strategy" ["post_excerpt"]=> string(128) "A practical guide to tailored stakeholder management, offering strategies and tools to identify, map, and nurture relationships." ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(4) "open" ["post_password"]=> string(0) "" ["post_name"]=> string(40) "the-fundamentals-of-stakeholder-strategy" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2025-07-01 05:46:20" ["post_modified_gmt"]=> string(19) "2025-07-01 05:46:20" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(32) "https://www.isentia.com/?p=40427" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" }
Blog
The fundamentals of stakeholder strategy

A practical guide to tailored stakeholder management, offering strategies and tools to identify, map, and nurture relationships.

object(WP_Post)#8528 (24) { ["ID"]=> int(40160) ["post_author"]=> string(2) "36" ["post_date"]=> string(19) "2025-05-26 02:54:37" ["post_date_gmt"]=> string(19) "2025-05-26 02:54:37" ["post_content"]=> string(3706) "

Across the communications landscape, teams are being asked to do more with less, while staying aligned, responsive and compliant in the face of complex and often shifting stakeholder demands. In that environment, how we track, report and manage our relationships really matters.

In too many organisations, relationship management is still built around tools designed for customer sales. CRM systems, built for structured pipelines and linear user journeys, have long been the default for managing contact databases. They work well for sales and customer service functions. But for communications professionals managing journalists, political offices, internal leaders and external advocates, these tools often fall short.

Stakeholder relationships don’t follow a straight line. They change depending on context, shaped by policy shifts, public sentiment, media narratives or crisis response. A stakeholder may be supportive one week and critical the next. They often hold more than one role, and their influence doesn’t fit neatly into a funnel or metric.

Managing these relationships requires more than contact management. It requires context. The ability to see not just who you spoke to, but why, and what happened next. Communications teams need shared visibility across issues and departments. As reporting expectations grow, that information must be searchable, secure and aligned with wider organisational goals.

What’s often missing is infrastructure. Without the right systems, strategic relationship management becomes fragmented or reactive. Sometimes it becomes invisible altogether.

This is where Stakeholder Relationship Management (SRM) enters the conversation. Not as a new acronym, but as a different way of thinking about influence.

At Isentia, we’ve seen how a purpose-built SRM platform can help communications teams navigate complexity more confidently. Ours offers a secure, centralised space to log and track every interaction, whether it’s a media enquiry, a ministerial meeting, or a community update, and link it to your team’s broader communications activity.

The aim isn’t to automate relationships. It’s to make them easier to manage, measure and maintain. It’s about creating internal coordination before the external message goes out.

Because in today’s communications environment, stakeholder engagement is not just a support function. It is a strategic capability.

Interested in how other teams are managing their stakeholder relationships? Get in touch at nbt@isentia.com or submit an enquiry.

" ["post_title"]=> string(52) "SRM vs CRM: which is right for PR & Comms teams?" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(4) "open" ["post_password"]=> string(0) "" ["post_name"]=> string(44) "srm-vs-crm-which-is-right-for-pr-comms-teams" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2025-07-01 05:47:27" ["post_modified_gmt"]=> string(19) "2025-07-01 05:47:27" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(32) "https://www.isentia.com/?p=40160" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" }
Blog
SRM vs CRM: which is right for PR & Comms teams?

Across the communications landscape, teams are being asked to do more with less, while staying aligned, responsive and compliant in the face of complex and often shifting stakeholder demands. In that environment, how we track, report and manage our relationships really matters. In too many organisations, relationship management is still built around tools designed for […]

Ready to get started?

Get in touch or request a demo.