Webinar Recordings

The media environment has become more fragmented and automated than ever. With so much data and noise blocking communicators from seeing a clearer picture, overseeing comms has become intimidating. 

This means finding ways to realise which KPIs matter, what signals to look for and which AI patterns can bring about real business impact.

Are we measuring what actually matters to the business? 

The challenge is connecting measurement tools and aligning them with core business goals without getting lost in a sea of data. Knowing what good measurement is like, is crucial now, more than ever. 

Effective stakeholder management is no longer optional, it’s mission-critical.

From government to media to industry voices, knowing how to map, measure, and engage stakeholders can make the difference between lasting relationships and missed opportunities.

South Australia’s story is shifting. Long celebrated for wine and arts, the state is now gaining recognition for defence, space, sustainability and technology.

Our recent event, Beyond the Barossa, brought together leading voices in PR and communications to explore how South Australia’s evolving identity is being told, and what it means for attracting talent, investment, and attention.

In a world where trust in media, institutions, and even the platforms we rely on is under strain, communicators are facing tougher expectations and higher stakes than ever before.

From managing misinformation and generative AI to communicating in politically and socially polarised environments, the question isn’t just how to hold trust but how to earn it back.

The 2025 Federal Election wasn’t just about policy. It was about trust, influence, media narratives and strategic storytelling.

Join our post election webinar as we unpack what shaped this year’s vote – from the cost of living crunch to leadership trust slumps, plus what the media missed and social got loud about.

With the 2025 federal election on the horizon, political narratives are shaping news coverage, campaign messaging, and public discourse.

In this exclusive webinar, our expert panel unpacks key themes shaping election coverage in 2025, how political messaging, debates, and campaigns are resonating, and much more.