Where media insights come to life

Award-winning media research and measurement

Our award-winning Insights team combines the best data, technology and expert analysts to give you an added layer of intelligence for your brand, campaigns and topics. We look beyond the typical in-platform reporting metrics such as audience, Share of Voice, Advertising Space Rate (ASR) or Advertising Value Equivalent (AVE). Delve deeper into any aspects of your communication strategy: 

  • Clearly demonstrate which communication is working and why 
  • Help you adapt quickly to your environment
  • Sharpen your focus on how you communicate and the longer-term impact of your communication
  • Protect and drive budget decisions 
  • Help you understand your audience and sector and what drives reporting, conversation and reaction
  • Inform and demonstrate the value of a clear strategy
  • Help you answer business questions through a media lens

Insights by media type

Insights therefore Strategy

 Our media research and measurement expertise

Our research approach is collaborative. We ask the right questions and use the deepest content sources, the right measurement techniques and the industry’s best people to deliver high-quality media insight and intelligence. We customise our measures and insights so they’re aligned to what success looks like to you.

  • Relationship – Each project has a dedicated local managing analyst who runs the project and produces the final report. They’ll also be available for any questions, additional data or presentations you may require.  
  • Flexibility – Any media analysis is a living, breathing project. We can adapt to changes to your requirements or changes within your industry. Support from our Insights team can always be scaled up when needed.  
  • Best practice analysis – We are the most experienced media research and analysis organisation in Asia-Pacific, we are award-winning, and we care about producing work that makes a difference to your organisation.  
  • We know the media. We know communications – We support and actively participate in the communications industry through partnerships with organisations such as Public Relations Institute of New Zealand (PRINZ), International Association of Business Communicators (IABC) and International Association for the Measurement and Evaluation of Communication (AMEC). We know the value of good communications and we’ll help you achieve it, and most importantly, prove it.
Media Impact
Reputation Analysis
Social Media Expertise

Award-winning work

Our work has been recognised on the international stage and continues to set Industry benchmarks across measurement, evaluation and insights-driven research.

AMEC Awards


Hosted by AMEC, the world’s largest media intelligence and insights professional organisation, the AMEC Awards celebrate the exceptional work of research, measurement and analytics for businesses and government campaigns.

Isentia has received more than 45 awards from AMEC and continues to advocate for ongoing innovation in the field of media evaluation and communications research.

MARKies Awards

Giải thưởng Spark


Giải thưởng Spark là giải thưởng có trụ sở tại Singapore tôn vinh các giải pháp truyền thông, sản phẩm và dịch vụ tốt nhất trả lời các câu hỏi:

  1. “Ai là đối tác đáng tin cậy và hiệu quả nhất trong khu vực?
  2. Công ty công nghệ quảng cáo và chủ sở hữu phương tiện truyền thông nào đã tận dụng tối đa ngân sách của họ?
  3. Ai đã cung cấp nội dung phù hợp đến đúng người tiêu dùng vào đúng thời điểm?”


Giải thưởng MARKies


Giải thưởng MARKies công nhận các chiến dịch tiên tiến, sáng tạo và hiệu quả nhất trong toàn bộ ngành dịch vụ tiếp thị của Singapore. Năm 2020, Isentia đã được trao giải:

  • Giải Bạc về Ứng dụng hiệu quả nhất – Nhận định về người tiêu dùng và nghiên cứu thị trường: Chiến dịch ‘Vì các vấn đề về động vật hoang dã’ của ACRES

Markies awards

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