Media Release

FOR IMMEDIATE RELEASE
29th November 2018

Appointment further strengthens new executive leadership team

Isentia Group Limited (ASX:ISD) today announces the appointment of Jen Marshall as Chief Product Officer, as it continues to strengthen its executive team under newly appointed Chief Executive Officer and Managing Director, Ed Harrison.

Jen will join Isentia on Monday 7th January from her current position as Chief Executive Officer at Brainmates, a product management training and consulting firm.

Jen brings extensive experience from across digital, product and media segments from previous roles at Fairfax, Optus and Sky News, and will be responsible for ongoing product development and technology innovation across Isentia’s Asia Pacific markets.

The appointment of a Chief Product Officer reflects the demand for innovation and faster, more sophisticated media intelligence tools to meet the evolving needs of Isentia’s large and diverse client base including corporate and government sectors.

Ed Harrison, Isentia Chief Executive Officer and Managing Director, said: “Jen is a seasoned professional with deep expertise in product development and brings with her a lot of passion for delivering real value through technology and superior service. Her appointment comes at an important time for Isentia as we continue to put in place a strong leadership team that will be critical to our future success.

“Product development and innovation are big priorities for Isentia as we deliver to the increasingly complex needs of some of the biggest brands around Asia Pacific.”

Commenting on her appointment, Jen said: "I'm excited to be joining Isentia at a time of great opportunity and change. I have great belief in the Isentia products and the powerful insights they offer and look forward to working with the team to build even more utility to serve our current and future customer needs."

Notes for Editors

Jen has been CEO at Brainmates, a consulting, training and event business focusing solely on the practice of Product Management. During three years at the helm, she's helped build the business and worked with clients across diverse industries, spanning digital, physical and service products.

Prior to Brainmates, Jen was a Product Director at Fairfax for four years and was also a Category Manager at Optus Digital Media. Jen's early career was spent leading teams and producing 24/7 news at Sky News in Australia and the United Kingdom.

Jen is a Graduate of the Australian Institute of Company Directors course, she has an Executive MBA from the Australian Graduate School of Management, and a Bachelor of Arts in Communication in Broadcast Journalism from Charles Sturt University.

-ENDS-

Media
Graham White
Howorth , OPR Agency
graham.white@opragency.com.au
+61 404 840 533