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Whitepaper
June 16, 2021

Isentia ID TRENDSPOTTING REPORT – Welcome Home: The Hospitality Industry’s Brand Impact in Indonesia

This report aims to provide the hospitality industry with an understanding of the consumers’ behaviours, focusing on how the industry keeps surviving and growing amid the COVID-19 pandemic based on people’s conversation on different social media platforms.

Furthermore, this report shows strategies applied by hospitality industry players, from providing promo packages to collaborating with the government.

Isentia, the leading media intelligence organisation in Asia-Pacific, has uncovered the latest trends and current situation faced by the hospitality industry in Indonesia.

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