Top five issues in the Australian media: 30 January – 5 February, 2016

Prime Minister Malcolm Turnbull and Treasurer Scott Morrison are reportedly facing opposition within their own government as they continue to debate an increase in the GST to 15 per cent, with Queensland MP Luke Howarth and Senator Cory Bernardi specifically voicing a belief in “lower taxes and smaller governments”. Morrison told Parliament on Thursday that any tax changes would have to drive growth and jobs, be fair, and have a... continue reading

Crikey Political Index 29 January - 3 February 2016: GST or not to GST, that’s still the question

  As the first week of Parliament for the year continues, the Turnbull government’s talking points were leaked to media before it started, encouraging backbenchers to focus on innovation, jobs and economic growth and including a social media image about union donations to the Labor Party. PM Malcolm Turnbull hinted to the party room that he will call the federal election in August, with election day to be in September, and this week told MPs a... continue reading

Top five issues in the Australian media: 23-29 January, 2016

The Australian Open moved away from the Australian focused stories of the first week, Lleyton Hewitt’s retirement and Nick Kyrgios’s shorts, to focus on who would win the first grand slam of 2016. World number one Serena Williams took just over an hour on Thursday to win 6-0, 6-4 against fourth seed Agnieszka Radwanska and advance to the women’s final, where she will meet seventh seed Angelique Kerber. Andy Murray has apologised for his... continue reading

Crikey Political Index 22- 28 January 2016: Abbott and Bishop… to infinity and beyond!

PM Malcolm Turnbull spent his first night in The Lodge on Saturday, the first PM to do so since Kevin Rudd in 2013 after years of renovations that reportedly cost $9 million. Turnbull announced retired Chief of Army David Morison as the 2016 Australian of the Year on Monday night. Morison received global coverage after a speech calling on soldiers who could not accept women in the military to ‘get out’ racked up nearly 2 million... continue reading

Social anxiety: Are attention metrics the future for measurement?

Social media has become a thorn in the side of marketers, with almost half unsure whether their campaigns are even working. According to the 2015 Social Media Marketing Report,[1] 92 per cent of marketers said social media was important to their business. But of the 3700 people surveyed, only 45 per cent felt their efforts on Facebook – the most-used platform by marketers – were effective. Meanwhile, a staggering 88 per cent wanted to know how to... continue reading

Top five issues in the Australian media: 16-22 January, 2016

Tennis industry faces match-fixing allegations The Australian Open started on Monday, with a media investigation alleging the tennis industry has failed over a number of years to address match-fixing suspicions. World number one Novak Djokovic claimed he was offered over $200,000 to lose a first-round match at the St Petersburg Open in 2007, and Australian player Thanasi Kokkinakis said he was approached to fix matches via social media.... continue reading

Crikey Political Index 13 - 20 January 2016: Memes at the ready! PM calls for Aussies to mock Daesh online

PM Malcolm Turnbull has spent the week visiting troops in Afghanistan and Iraq before dropping into the US White House, acknowledging that “boots on the ground” are needed to defeat Daesh but the focus should be on local and regional groups. Turnbull also called for the people of Australia to step up, saying the terror group’s claims “must be mocked and disproved” as soon as they are made in the cyber sphere. Former Defence... continue reading

Social media highlights: What made us click in 2015?

Social media users demonstrated the power of the global tribe in 2015 – whether it was through turning a profile pic rainbow in support of same-sex marriage or joining forces to reunite an individual with a treasured lost camera, toy or piece of jewelry. This had a huge impact on what cut through the noise in two key ways. Firstly, users have become powerful moderators of social platforms. Poor-quality content put up by businesses suffered death... continue reading

Top five issues in the Australian media: 9-15 January, 2016

  On Tuesday, the Court of Arbitration for Sport overturned the AFL tribunal’s acquittal ruling regarding the use of performance enhancing substances at the Essendon football club, and issued backdated two-year bans to 34 players, including some who have retired and 12 who are still at the club, that will see those active players out for the entire 2016 season. Essendon coach John Worsfold has hinted that Brendon Goddard would be the Bombers’... continue reading

Crikey Political Index 1 - 12 January 2016: Happy election year!

As some of us were happily snoozing on the couch and “watching” Christmas movies, PM Malcolm Turnbull quietly “took out the trash” according to the Labor Party, after Special Minister of State Mal Brough and Cities minister Jamie Briggs – who enters our first top 20 of the year in second place – left his ministry. Briggs quit after admitting to inappropriately dealing with an Australian public servant in a Hong Kong bar, and was criticised... continue reading

Media Disruption

Media Disruption

Isentia analysis into print vs online media in ANZ

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Social Media Influencer Survey

Social Media Influencer Survey

What do PR and Comms think about social media?

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